Breaking Into Retail: A Roadmap for Emerging CPG Brands

Texas is a massive opportunity for emerging CPG brands—but breaking into retail here isn’t as simple as sending samples and crossing your fingers.

In this DFW CPG Huddle, Amish Puri (VP Sales, SPINS) will walk founders through the reality of retail expansion:

Retail partnerships that fit: Bigger isn’t always better—Amish will show you how to evaluate which partners align with your brand’s mission and stage.

Pitching like a pro: The must-have elements of a retail sales pitch, from data storytelling to highlighting your 4Ps.

Data as your advantage: Why velocity, market gaps, and contribution to category growth matter more than glossy decks.

📉 Amish will unpack an illustrative brand that “won” national distribution too early—and went bankrupt.
📈 Another illustration shows a brand that chose mission-aligned retailers, grew steadily, and became a consumer favorite.

You’ll leave with a clear picture of how to chart your own roadmap into retail—and how to avoid the costly detours.

Register in advance for this meeting: REGISTER HERE