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DFW CPG Huddle: Eyeballs in the Aisles: How Label Embellishments Can Initiate Purchases

Date/Time
Date(s) - June 8, 2023
12:00 pm - 1:00 pm

Categories


Date and time:

Thursday, June 8, 2023
12:00 PM – 1:00 PM (CST)

About this event: 

Join DFW CPG for another informative discussion on the latest trends in product labeling!  Chris Merlick, founder of Label Solutions, Inc. in Garland, TX  has developed innovation label concepts for local and national brands. Chris will share insights on best practices for gaining consumer attention at shelf, label innovations and findings from a recent Clemson study on how eye tracking can be used to understand consumer behaviors in grocery stores and more! With over 15+ years of experience in the printing industry, Chris has helped create best-in-class premium labels for DFW based CPG brands such as Mozzarella Company, Lakewood Brewing, and more on a local and national level.

Register here!

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